NYTimes 36 Hours in Grand Junction

Grand Junction, the western Colorado city that abuts the state’s largest wine region, draws outdoor enthusiasts for its accessibility to both mountain and desert trails, abundance of water sports and the wondrous red-rock formations in Colorado National Monument. An eager adventurer in the late spring can even ski and bike on the same day. What visitors haven’t typically come for — until more recently — is the city’s ambience. Now with a small but growing destination-dining scene, new hotels, expanded arts programming and improvements like an ambitious riverfront development with an amphitheater and the historic train depot’s planned restoration, Grand Junction’s appeals extend far beyond just superb recreation.

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Potential and Possibility

Potential and Possibility – December 2007

Between April and December of 2007, my life became a whirlwind of decisions, discovery, and design-driven adrenaline. I had no formal training in interior design—no courses, no certificates, nothing but instinct and the confidence that this hollow, dusty vanilla-shell loft could be transformed into something that felt imported from a Manhattan industrial dream. The space spoke to me the moment I walked into it. It was raw, echoing, full of potential and possibility, like a blank canvas begging for bold strokes.

While the framework of the loft remained mostly intact, I made a few strategic changes that shifted its entire personality. The master bathroom needed refinement, so I reworked the layout to give it a more intentional flow. The landing to the deck was another area where I saw opportunity; I envisioned a space that felt both welcoming and sculptural. Adding the circular sofa cutout and those deep, almost theatrical stairs changed the landing from a transitional area to a feature moment in the home. Beyond those adjustments, the rest of the layout didn’t need to be reinvented—it needed to be revealed.

As my general contractor rolled up his sleeves, I did the same. One of my earliest stops was All Sound Design. I went in thinking I’d outfit a small theatre room. Simple. Straightforward. But by the end of the meeting, the project had evolved into something much more ambitious: full-house sound, integrated security, smart lighting, and—one of my favorite features—the magnetized Main Street entrance. No keys, no fuss; just a discreet code that momentarily released the magnet so you could slip in or out. It was modern, clean, and perfectly aligned with the loft’s emerging personality.

Designing “on the fly,” as I came to call it, felt surprisingly natural. I knew white—white on white on more white—was a risk that somehow wasn’t a risk at all. Done right, white becomes a gallery, a stage, a backdrop that highlights the living that happens on top of it. The expansive white flooring made the entire loft feel like a continuous, unbroken plane. Shades of gray layered subtle dimension onto the space. Schluter metal added sharp, architectural edges. And the glass-tile runner at the top of the stairs became the unexpected jewel—an eye-catching detail that pulled your attention upward as soon as you reached the landing.

Many of the most striking ideas arrived by accident—or maybe intuition. The stainless steel I used to wrap the windows wasn’t initially the plan. Wood casement had been the default, but it introduced complications that pushed me to rethink the approach. Stainless steel solved the problem and simultaneously introduced a sleek, urban texture that defined the entire perimeter of the loft.


The master water closet ended up being another improvisation. A redesign of the shower left such a tight space that a full panel door was impossible. But instead of compromising, we innovated. The double glass door became an elegant solution—spa-like, airy, and unexpectedly sophisticated.

And then there was the rock wall. Originally, the crew intended to take it all the way to the ceiling, a dramatic and undeniably bold statement. But one morning, I walked in to find the stones ending mid-height, rough and ragged at the top. Something about that imperfection—the raw, torn edge—felt alive. It stopped me in my tracks. I told them, “Stop right there. It’s perfect.” And it truly was. The wall felt intentional and organic, as though it had been discovered rather than constructed.

Some elements weren’t spur-of-the-moment at all. Certain features had been planned down to the smallest contour. I was determined to maximize lighting in a way that felt both functional and artistic. From a single electrical box, we extended track lighting in multiple directions, creating a flexible system that turned the loft into a rotating gallery. It illuminated canvases and prints beautifully, but it also left enough ceiling territory to incorporate larger, sculptural fixtures—the kinds that didn’t just brighten a room but defined it.

And then came the doors. Every standard six-panel door was removed and handed right back to the building contractor. In their place went ribbed-glass doors with privacy shades—architectural, airy, refined, and a subtle reminder that even the most utilitarian elements of a home can participate in its story.

By the end of 2007, what had begun as a dusty shell had become an expression of instinct, experimentation, and countless aha moments. It was a space shaped not by formal training but by vision, curiosity, and a willingness to follow inspiration wherever it appeared—even if it showed up half-finished, covered in dust, and beautifully imperfect.

We moved in mid-December, just as the city was transforming itself into a winter postcard. The streets below were lined with magnificently lighted trees—thousands of tiny white bulbs wrapped so tightly around each branch that they turned the night into a warm, glowing canopy. It felt as if the world outside our windows was celebrating right alongside us.

By pure coincidence—or maybe perfect timing—we arrived on the very day of the annual Parade of Lights. As we carried the last boxes inside, we could hear the distant hum of music, the cheers of families gathering downtown, and the slow, steady rhythm of floats rolling through the streets. The city was alive with color and motion, every building draped in festive décor, every shop window sparkling with holiday displays.

From the loft’s vantage point, it felt almost cinematic. The newly installed lighting inside reflected softly off the stainless trim and white surfaces, creating a luminous contrast to the twinkling scene outside. It was as though the exterior and interior were in dialogue—our new home glowing with intention and design, the city glowing with celebration and tradition.

Moving in that day felt symbolic, as if the chapter we were beginning was being welcomed by an entire downtown dressed in its finest. The timing couldn’t have been scripted better.

 

 

Are We Really Doing This? April 2007

April  2007

Are we really doing this?

We visited 346 Main sometime prior — mostly out of curiosity. At the time, the idea of living in the middle of downtown felt far-fetched, even a little impractical. But that evening at 626 on Rood, something shifted. Surrounded by the hum of laughter, the clinking of glasses, and the warm energy that only a thriving downtown can offer, we both realized we didn’t want to just visit downtown — we wanted to live it. 

The next morning, over coffee, we started talking seriously about what that could look like. The more we talked, the more it made sense. We had spent nearly two decades building our lives in this community — living, working, and playing right here in the Grand Valley. What better way to embrace the next chapter than by immersing ourselves in the very heart of it all?

Before long, we found ourselves walking through 346 Main again, this time with different eyes. What once felt like an abstract dream now felt like destiny. The exposed brick, the tall windows overlooking Main Street, the energy of people passing below — it all spoke to us. The building wasn’t just a place to live; it was a reflection of who we’d become — creators, connectors, and champions of the local lifestyle we’ve always loved.

Moving downtown wasn’t just about a new address. It was about embracing change, supporting local, and aligning our way of life with our values. It was about saying yes to community, to creativity, to walking out our front door and being steps away from the pulse of Grand Junction.

Today, when we look out from our windows at 346 Main, we see more than just a street — we see a living, breathing story of growth, vision, and connection. It’s a reminder that sometimes, the best move isn’t the one you planned, but the one your heart leads you toward.

We have never regretted our decision to scrap the plan to build in Redlands Mesa Golf Course, to abandon the road to the subdivision with the three-car garage for the road less traveled.       

ARE YOU ready?

IT'S TIME TO DISCOVER

Life at 346 Main Street

BUILDING LOCATION

ADDRESS:

346 MAIN STREET, GRAND JUNCTION, CO

CONTACT AGENT

JoJo Hubbard

REAL ESTATE PROFESSIONAL

970-250-5815

JJHUBBARD@GJPROPERTIES.COM

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